There is little that we can do about this data being collected without us rooting the device and breaking the warranties on them (not that we usually care about doing this anyways). But the problem is that all this data, all this information about you, how you use your device, your every day activities, everything you do with your device is logged and sold. Not too long ago, Verizon came forth (probably as they saw this coming) and decided to provide its customers with the option to opt out of this activity. Basically, preventing Big Red from selling your data (but not from collecting it). Sprint, on the other hand, has gone as far as denying its existence at one point. Now, we know that this is all part of the contract that you go into when you buy a phone from them, right? Wrong! According to Sprint, even if you were to buy a device straight out of eBay and have no service on Sprint (use it as a Wifi media player if you will), Sprint can still collect this data from you. You are bound and chained with them, even if you never planned on doing this.