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fascinating. yet another reason to give people the raw data so they can present it to themselves in way they want. not everyone will but that's not the point.
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interesting insights into how the ad sausage is made. why do I keep thinking about deck chairs, titanic and the art of rearragement?
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never understood such arrogance – sending a signed poster to someone who just adds you as contact on twitter. It's the celeb/marketers knee-jerk reaction, to reward what is essentially a social gesture. How about a normal social gesture.. but that woud be putting yourself on the same 'social' level. Sending trinkets is more 'superior'.
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CRM is big (and useless). note how social web is having impact, they say, and how they all want to 'harness it. Good-bloody-luck!
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another of slightly off-key interpretation of the web/people/social media by journalist.
- Author: Adriana
- Published: Dec 3rd, 2008
- Category: Reading & Bookmarks
- Comments: None
