Tomorrow I am chairing a lightweight panel about ’social gaffes’ at the New Media Age Online Marketing show, i.e. talking about examples of brand, marketing and advertising forrays into the social media/web with unfortunate consequences. There are many more examples that I found but here is a few slide I prepared earlier.
- Author: Adriana
- Published: Jun 23rd, 2008
- Category: Advertising, Marketing, Social web, Weblogs
- Comments: 1




Tony Waghorn
on Jun 26th, 2008
@ 11:59 am:
Thanks for your afternoon session on New Tools for Marketers.
I liked your slightly subversive undermining of peoples understanding of Web/Internet. It was unsettling and refreshing in equal measures.
It’s good to go back to web roots every now and then.