Even if we got conned downstream, many of us were attracted by adjectives like “green” and “organic”. Generation M will look for different kitemarks. Shareable. Copiable. Mashable. Note that they don’t look for Free as in Gratis. It has always been Free as In Freedom for them. While we mope around trying to look for just Playable. I look forward to seeing things marked SCM for Shareable Copiable Mashable. Or maybe the Creative Commons CC already does this…
